Health and Safety Day

-=[   Health and Safety Day   ]=-

McDonalds will be holding an event on Saturday September 29th, 2012 at 9 A.M.  This event is located in Prescott and Northern Arizona McDonald restaurants.  Parents with children ranging from the ages of 5 - 10 will receive a FREE BICYCLE HELMET provided by Arizona Chapter of American Academy.  I think this is an asset for Public Relations department because it gives back to the community and it also helps market the company.

    By participating in events like this, the population will look at McDonald's as more than just a restaurant or fast food place but more of a company who gives back and provides.  Bicyclist
in my opinion are not a huge crowd, but when it comes to eating out... They'll choose McDonald's over Burger King for the simple fact of this event.




Source:
http://www.dcourier.com/main.asp?SectionID=1&SubSectionID=1&ArticleID=111120

-Ricky Madrigal
MKT450
TEAM GRH